3 Colours Rule

3 Colours Rule was hired by Meta, a technology company that builds technologies to connect people and grow businesses, to create campaign assets for an awards initiative. The project aimed to drive people within the marketing, media, and advertising industry to see the value in the awards and submit nominations. The deliverables included a name for the awards initiative, video content of judges sharing their career stories, advertising assets for awareness, and lead ads on Facebook. The company found 3 Colours Rule through a referral and chose them due to their high ratings, good value for cost, and alignment with company values. Communication was primarily through virtual meetings and emails.

CheckUp Health, a healthcare company, hired 3 Colours Rule for a digital strategy project for Fungai Ndemera brand positioning. After interviewing five digital marketing agencies, 3 Colours Rule was chosen for meeting all requirements. The project began with a detailed consultation, followed by the development of a 12-month strategy. The vendor's team, including an account manager, worked closely with the client throughout the project.

EIP, an InsurTech company, hired 3 Colours Rule for a rebranding project. The company had shifted from a consultancy business to a software business, resulting in multiple externally visible brand identities. 3 Colours Rule was tasked to deliver a single 'umbrella' brand and a fresh messaging framework that would allow EIP to compete in the start-up market without losing its established trust and credibility. The vendor's team, including the CEO and Founder of 3 Colours Rule, worked closely with the client to deliver a coherent brand message, a visual representation of the brand, and a recommended approach towards growing the company’s brand reach and identity.