XPromos Marketing Mastery, LLC

XPromos Marketing Mastery, LLC collaborated with Makita Power Tools to develop a multicultural marketing strategy for the US Hispanic Market. They devised a campaign that connected with customers through soccer and successfully negotiated contracts with Soccer United Marketing, which oversees Major League Soccer and the Mexican National Soccer Team sponsorships in the US. XPromos Marketing Mastery also strategized on how to utilize assets acquired as a sponsor and executed several campaigns, including on-site interactions with soccer fans and sweepstakes. The client appreciated the direct involvement of XPromos' leadership in the project.

The company also partnered with a toy company for a decade-long promotional marketing engagement. XPromos Marketing Mastery created a variety of promotional materials and programs, including brand building, consumer programs, and trade programs with major retailers. They developed the first toy catalog before retailers started making them, producing millions of customized catalogs for large retailers across the country. They also managed sweepstakes for the 50th anniversary of the client's line of toy cars, creating the prize structure and overseeing monetary awards.

XPromos Marketing Mastery worked with Glidden, a paint manufacturer, to execute a Major League Soccer sponsorship aimed at professional painters, with an emphasis on the Hispanic market. They helped the client navigate contract negotiations with MLS and assisted in becoming the title sponsor for the Columbus Crew. They also helped bring the sponsorship to a national level and designed promotional items specific to the client's brand. The team's expertise in the pro-market and reasonable cost were appreciated by the client.