Wundertec

Wundertec, a tech solutions company, was engaged by a German-based spirits company to develop a Customer Relationship Management (CRM) tool. The company, focused on emerging markets, needed a system to provide clear guidance to its sales and brand ambassadors. Wundertec, drawing from their programming and design expertise, developed a digital system referred to as the "brand ambassador management tool". The system, designed to be easy to use, was intended to aid the company's brand ambassadors in managing their customers. While Wundertec handled the system's daily development, expansion, and server maintenance, they also implemented an on-trade and off-trade functionality. They also recommended geotagging for the mobile app and the use of the desktop version for onboarding and deep analysis. A core team of four, including designers and back- and front-end developers, worked with the company. The engagement, which began in October 2018, has a yearly cost between €30,000–€60,000.