Upturn Growth

Upturn Growth was hired by Marks & Spencer and Aeropostale Turkiye to increase conversion rates on their online channels and position their social media channels as primary acquisition channels for their Ecommerce. Upturn Growth was selected for their professional approach and domain knowledge. They prepared an advanced audit document for the analytics and marketing part of the Ecommerce and developed a digital marketing strategy including acquisition, retention, and tactical ideas for conversion. The team, comprising a data analyst, growth marketing expert, and marketing consultant, focused on uplifting sales and creating awareness on social media channels.

In another project, Upturn Growth was hired by a gourmet food and confectionery gifting business to develop and implement an ecommerce strategy. The company had experienced a surge in direct-to-consumer sales during the pandemic and wanted to maintain this growth. Upturn Growth was chosen for their data-driven approach and experience. They audited the client's website, social media, and third-party sales channels, identified gaps, and ensured correct data collection and analytics setup. They proposed a strategy and set up targets, milestones, and regular monitoring of data for real-time results and adjustments. Upturn Growth's CEO and marketing guru worked with the client, providing ongoing monitoring and implementation support.