UMG Digital

UMG Digital was hired by the company, bluesolve, to run a social media marketing campaign. The project involved defining target prospects, creating and reviewing outbound messages, and following up. The vendor was chosen for their comprehensive range of services, easy communication, and guaranteed conversion rate. The project was handled by two members of the UMG Digital team, an account manager and a senior account manager.

UMG Digital was contracted by an engineering startup to increase brand awareness and initiate contract negotiations with major Czech and European industrial corporates and real estate developers. The agency was chosen based on a personal recommendation from a business executive. The project involved setting up an Account-Based Marketing strategy which included identifying a relevant audience, creating a landing page, launching the campaign and running a retargeting campaign after the first month. The team from UMG Digital that worked on this project included an account manager, a sales copywriter, a lead research analyst, a sales representative and an email architect.

The company, Mettop GmbH, hired UMG Digital to find international leads for their new innovative technology for the production of copper castings. The agency was chosen because they were proactive in reaching out and their cost-effective concept. The project involved a discovery phase to share branding materials, set goals for the campaign, identify focus branches, and contact potential leads via LinkedIn with tailored messages. The project was handled by an account manager and a researcher from UMG Digital.