TRU Venture Marketing

TRU Venture Marketing was hired by the University of Nevada, Reno to assist with branding and marketing efforts for the InNEVator program. The project involved website updates, digital and physical marketing, email campaigns, lead generation, and program applicant acquisition. TRU was selected due to their thorough and professional reputation from previous collaborations. The team developed a detailed event promotion plan, managed the university's F6s profile, and created marketing materials. The client was satisfied with TRU's hands-on approach and their ability to directly interface with candidates across the state.

A private real estate mortgage pool fund engaged TRU Venture Marketing to enhance its brand and messaging across all mediums. The firm was chosen following an extensive search and interviews, with TRU standing out due to their understanding of the client's business and alignment with the Lean Startup methodology. The project involved in-depth discovery meetings, the development of a multi-phase marketing plan, and the creation of a website, investor messaging, and collateral materials. The client appreciated how the TRU team felt like an in-house team.

A healthcare company specializing in vision care medical devices hired TRU Venture Marketing to generate leads for device sales, build brand visibility, and optimize lead management systems. TRU was selected based on a referral, budget fit, culture fit, value for cost, and alignment of company values. The team was tasked with establishing a robust digital marketing program and managing it on a daily basis. The key deliverable was sales-qualified leads (SQLs), which TRU successfully delivered, meeting the client's objectives.