Stratedia

Stratedia was hired by a medium-sized direct mail house to improve their online presence. The company's owner, who had previously done entry-level SEO work on their website, sought Stratedia's expertise as competition increased and techniques needed to be updated. Stratedia's founder, Steve, led the project, examining the company's services, competitors, and unique selling points. He identified that the existing techniques used on the site were counterproductive and corrected them. Stratedia also revamped the company's PPC campaigns, social media profiles, and website, adding about 85 pages in 60 days. The owner directly worked with Steve and spent around $2,500 a month on their services. The engagement started in June 2020 and is ongoing.

In another project, Stratedia was contracted by an advertising agency representing car dealers across the country to improve their online presence. The agency wanted to enhance SEO for several of their dealers’ websites. Stratedia created SEO-friendly blog posts, built backlinks, and established a consistent online presence. They also worked on the schema of the websites and consulted on effective online marketing strategies. The agency owner worked with one team member from Stratedia and spent about $12,000. The engagement began in July 2020 and continues to date.

Stratedia was also engaged by Grand Wine & Spirits, a wine and spirits retailer in southern Connecticut, for web and API development and design. The retailer wanted to sell online and integrate their point of sale platform with DoorDash. Stratedia, chosen for their high ratings, good value for cost, and aligned company values, developed an online store that integrated with the retailer's POS for online sales and DoorDash for delivery. The project was handled by 2-5 Stratedia employees.