Signifly

Signifly was hired by Dately, a subscription-based company that provides date night boxes for couples, to refine their brand and develop their e-commerce platform. The project began with a workshop to understand Dately's journey and ambitions, followed by market research and the presentation of potential brand positions. Signifly then established Dately's visual and rhetorical identity, built their webshop, set up their subscription and email flows, and assisted with their online marketing strategy and execution plan. The project was delivered in sprints, ensuring fast execution and high quality. The collaboration was a success, with weekly check-ins and monthly strategy sessions continuing to keep the partnership strong.

Signifly undertook a rebranding project for a commercial lighting manufacturer, who had recently acquired a competitor and needed to rebrand all product lines. The project included two discovery phases and multiple feedback sessions, resulting in the creation of four brand books, logos, personas, and sets of imagery. Signifly also developed brand guidelines from scratch. The project, which cost approximately $54,000 USD, was 95% complete at the time of reporting, with the client praising Signifly's efficiency and attentiveness.

Forum Outdoor Living, a B2B business selling outdoor furniture, shelters, and gazebos, hired Signifly to create a new brand identity and website. The website was built from scratch and featured a sign-up option for catalogs to generate leads. In addition, Signifly created a new brand identity and brand guide for the company, involving three focus group meetings and the presentation of three branding options. The project, which ran from January to May 2022, cost approximately $77,000 USD and involved a team of 8-10 people from Signifly.