S2 Digital

S2 Digital was hired by a recruitment firm to optimize their email marketing strategies, targeting a B2B audience. The company aimed to engage a cold audience and convert them into marketing qualified leads. S2 Digital conducted an audit of the firm's current automated email workflows, assessed factors leading to low deliverability, and provided recommendations for writing emails that wouldn't be marked as spam. They also developed three automated email sequences to showcase the firm's best content and product offerings. The firm's Chief Marketing Officer worked directly with Kevin Izevbigie, S2 Digital's email deliverability expert and account manager.

A UK-based B2B E-commerce company engaged S2 Digital to review their sales and marketing efforts. S2 Digital's role expanded into acting as the company's fractional sales director, designing and implementing a new phone selling department within the business. The company chose S2 Digital based on their skills across copywriting, marketing strategy, and email and phone selling. After an initial review of the company's marketing efforts and competitor analysis, S2 Digital proposed four projects for improvement, helping the company prioritize based on time to implement and potential return. The company's Managing Director worked closely with Kevin, who managed the project for S2 Digital.

Respected Roots, a grooming cosmetics and products brand, hired S2 Digital to enhance their email marketing strategies. The company aimed to grow their email marketing lists and subsequently, their online business. S2 Digital executed various strategies to attract more people to their online store through creative email marketing. They guided the company on how to reach more people and optimize their email marketing spend. S2 Digital also collaborated with the company's social media and SEO marketing partners to ensure a cohesive strategy. The company's co-owner worked exclusively with Kevin, S2 Digital's Founder & CEO. The project began in February 2022 and is still ongoing.