Reliable Acorn LLC

Reliable Acorn LLC provided SEO and PPC consulting services for Ross Feller Casey, LLP, a leading personal injury law firm based in Philadelphia. The goal was to generate new cases and clients through organic and paid web searches. The firm's Director of Communications and Marketing worked closely with Reliable Acorn, who acted as a consultant and guru on all things SEO, PPC, web design, marketing, public relations, and media relations. The decision to work with Reliable Acorn was based on the strong relationship the firm had with the company's owner, David Zimmerman, and the outstanding service he had previously provided.

Reliable Acorn LLC was hired by Consumer Education Services, Inc (CESI) to assist with a Google Penalty issue. CESI, a nonprofit credit counseling agency, had received a manual notice from Google but lacked insight into the nature of the violation. Reliable Acorn was tasked with diagnosing the issue and offering a solution before the company's rankings were negatively impacted. In a single consulting session, David Zimmerman, the founder of Reliable Acorn, was able to diagnose the origin of the action, provide a recommendation for the development team, and resolve the issue.

Reliable Acorn LLC was hired by a retail company selling treasure hunting goods to improve their SEO ranking, which had declined after they switched from a Homebrew website to the Magento platform. They used the company's internal analytics to determine the scope of challenges, focusing on better SEO syntax, webpage redirects, and 404 errors. The team created new content on product pages, used social media accounts to publicize the company live during a treasure hunting television show, and launched a blog to enhance the site’s visibility. The project started in March 2017 and is ongoing.