Prudent Pedal Marketing
visit site- $10,000+
- 2 - 9 employees
- La Grange, IL
Prudent Pedal Marketing is a Chicago-based marketing consultancy founded in 2012. Their one-man team primarily serves midmarket clients in the business services, IT, and financial industries. They specialize in market strategy, digital strategy, content marketing, and branding.
Client Insights
Industry Expertise
40%
40%
20%
Client Size Distribution
Small Business (<$10M) 30%
Midmarket ($10M - $1B) 60%
Enterprise (>$1B) 10%
Common Project Size
$10K-$49K 2 projects
$50K-$199K 2 projects
Clients
- Marsh
Highlights from Recent Projects
Prudent Pedal Marketing worked with a consulting and integration firm to develop a consolidated brand strategy. The project involved a comprehensive assessment of the firm's digital presence, sales materials, and previous presentations. Prudent Pedal Marketing helped the firm transition from a technical to a business-oriented approach, developing strategies to enhance their digital and selling presence. The project, which lasted from March to June 2022, resulted in a more differentiated market presence for the firm.
In another project, Prudent Pedal Marketing was hired by a boutique strategy consulting firm to enhance their online positioning and drive lead generation. The project aimed to increase market awareness and generate passive leads for the firm's revenue generation consulting services. Prudent Pedal Marketing developed and executed a comprehensive digital strategy program, demonstrating deep knowledge of the professional services sector.
For an IT solutions provider, Prudent Pedal Marketing provided both strategic and tactical marketing support. The project involved regular meetings to discuss inbound marketing strategies, the initiation of a regular blog process, and the incorporation of SEO-friendly formatting. Prudent Pedal Marketing's strategic approach involved understanding the perspective of the client's potential customers, which helped in fine-tuning the marketing strategies. The project has been ongoing since November 2019 and has led to significant improvements in the client's marketing efforts.