The Obsidian Co.

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The Obsidian Co., a social media marketing agency, was established in 2021. The small team focuses on Social Media Marketing, Search Engine Optimization, Pay Per Click, and Branding. The firm is based in Larnaka, Cyprus.

Client Insights

Industry Expertise

eCommerce

35%

Information technology

25%

Consumer products & services

20%

Financial services

10%

Business services

5%

Hospitality & leisure

5%

Client Size Distribution

Small Business (<$10M) 70%

Midmarket ($10M - $1B) 30%

Common Project Size

<$10K 3 projects

$10K-$49K 2 projects

$50K-$199K 1 project

Clients

This provider has not added their key clients.

Highlights from Recent Projects

Overall Rating

4.8
10 Reviews

The Obsidian Co. was contracted by a European equity crowdfunding platform to develop a general marketing strategy and bespoke campaigns for each crowdfunding project. The company's COO sought to boost brand awareness, website traffic, social follower base, platform user base, and newsletter subscribers. The Obsidian Co. was chosen for its culture fit, value for cost, and alignment with the company's values. The scope of work included marketing strategy development, social media content creation, social media ads management, Google Ads management, and reporting and analytics. The Obsidian Co. delivered on its promises, leading to increased brand visibility and user engagement.

The Obsidian Co. was hired by a life insurance company specializing in financial planning through life insurance policies for individuals and occupational pension schemes for corporations. The company's sales director aimed to increase the company's presence and follower base on social media platforms, including Facebook, Instagram, and LinkedIn, and generate leads. The Obsidian Co. was recommended by a referral and was tasked with creating monthly social media content and managing Google Ads and SEO. The collaboration resulted in a noticeable increase in the company's social media presence and lead generation.

The Obsidian Co. was engaged by Panstromasew, a mattress company, to enhance brand visibility and organic presence through SEO best practices. The company's CEO aimed to increase organic rankings for products such as mattresses, beds, adjustable beds, and pillows, and to increase online purchases through Meta and Google Ads campaigns. The Obsidian Co. was chosen for its alignment with the company's values. The team focused on catalogue ads, influencer-driven creative assets, conversion-oriented product campaigns, targeted search campaigns, and robust retargeting strategies. The SEO strategy included creating well-structured, informative content that supported users throughout their purchasing journey. The partnership resulted in increased organic traffic and online sales.

Timeliness

4.9

Service Excellence

4.8

Value

4.2

Would Recommend

4.7