Mutare

Mutare collaborated with an outsourcing and offshoring consultancy to boost brand awareness. The company didn't engage in much direct advertising, hence the need for a third party. Mutare offered outreach marketing services through LinkedIn, developing strategies for two market segments: automotive and IoT. The team identified target audiences and organized meetings with interested parties via LinkedIn campaigns and email. Two Mutare teammates worked on this project, which started in September 2021 and is still ongoing. The client invests $10,000–$15,000 monthly in these services.

Mutare was engaged by CINDE, a Costa Rican investment promotion agency, for their marketing services. They provided direct marketing, social media marketing, and lead generation. They also enhanced CINDE's social media outreach and managed their LinkedIn platform to increase awareness. Mutare created email templates and helped improve responses to customers. They also used Apollo to automate some responses. For lead generation, they created a list of prospects and developed a script and messaging for outreach. The engagement, involving three Mutare team members, lasted from January to October 2022.

A digital marketing firm engaged Mutare to assist with their clients' LinkedIn digital marketing campaigns. Mutare was selected for their knowledge and came recommended. They conducted discoveries with clients, created playbooks, and developed budgets, creative content, and strategies. They also set up accounts and conducted monthly content review and reporting calls. Two Mutare team members, Andres and Rebeca, worked on this project. The scope of work included project steps, key deliverables, and marketing tools.