Mobio Group

Mobio Group engaged in a project with a grocery delivery company to promote their delivery app. The company sought a professional agency to create effective ad campaigns targeting a specific audience. Mobio Group was selected based on their positive reviews and ratings. The project involved market research, initial testing, and the launch of Web2App tests to bypass SKAD restrictions on iOS. The team comprised of three User Acquisition (UA) managers, one sales manager, and one account manager.

In another project, Mobio Group worked with an automotive company to promote their mobile app. The company aimed to acquire more relevant users and find alternative sources other than the classic ones. Mobio Group was chosen due to their positive reviews and high-quality service within the company's geographical area. The project involved testing different audience segments for contextual queries, which resulted in a 47% lower CPA for brand and competitive queries. The team included three UA managers, one account manager, and one sales manager.

Lastly, Mobio Group was hired by a financial services company to attract new users to their mobile application. The company selected Mobio Group after conducting several calls with different agencies and finding their strategy the most sensible and credible. The project involved launching an advertising campaign to a wide audience, testing hypotheses, and launching contextual targeting. Despite initial challenges, the campaign achieved impressive results with a CPA three times lower than in campaigns for a wide target. The team involved in this project consisted of three UA managers, one sales manager, and one account manager.