Mezzanine Growth

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The Mezzanine Group is a B2B lead generation firm comprised of a team of more than 10 marketing experts based in Toronto. Founded in 2005, they provide marketing strategy, digital strategy, and social media marketing solutions for small and mid-market businesses in various fields such as business services, IT, and telecommunications.

Client Insights

Industry Expertise

Manufacturing

40%

Business services

30%

Information technology

30%

Client Size Distribution

Small Business (<$10M) 15%

Midmarket ($10M - $1B) 50%

Enterprise (>$1B) 35%

Common Project Size

$200K-$999K 2 projects

$10K-$49K 1 project

$50K-$199K 1 project

Clients

  • Celestica

Highlights from Recent Projects

Overall Rating

5.0
5 Reviews

Mezzanine Growth worked on a branding and design project for a legal insurance company. The company aimed to refresh its brand and focus on a specific product. Mezzanine Growth helped the company understand its competition and identify the strengths of its product. They also assisted in creating a clear picture of what their audience responds to. The team designed marketing materials for the company, which were presented at a major conference. The project started in August 2019 and the company invested $50,000 in the first three months. The collaboration is ongoing and the company plans to work with Mezzanine Growth long-term.

In a project with a telecommunication agency, Mezzanine Growth was hired to help the agency enter a new market. The agency wanted to generate leads and gain insights to fuel future growth. Mezzanine Growth created ads for various platforms such as Google ads, LinkedIn advertising, and display advertising. They also guided the agency in creating landing pages. The agency had previously worked with Mezzanine Growth on a website redesign and appreciated their professionalism and marketing expertise.

Mezzanine Growth was engaged by Husky Technologies, a manufacturing company, to build a process for lead generation. The company lacked internal resources for this project and Mezzanine Growth helped upskill their team members on deploying and managing campaigns. They handled social media marketing, paid ads, content development, and campaign management. They also provided consulting services on automation platforms, reporting, and organizational structure. The company invested between $200,000–$500,000 CAD in the project which started in January 2020 and is still ongoing.

Timeliness

4.9

Service Excellence

5.0

Value

4.6

Would Recommend

5.0

Awards

36827

2022

37755

2022