MediaCast

MediaCast was hired by The Pinnacle Foundation, an organization that provides scholarships to young LGBTIQ+ Australians, to increase awareness of their scholarships in remote and rural areas. The company was referred to MediaCast by their communication partners at Edelman. MediaCast developed key messaging, recorded media grabs, and secured a significant number of media and online print stories across the country. The CEO of The Pinnacle Foundation worked mainly with Megan Todd from MediaCast, along with a wider team behind the scenes. The project resulted in increased visibility for the scholarship program.

The owner of Discover the Power of Touch, a wellness platform, hired MediaCast to assist with the launch of their poetry book. The goal was to increase the book's reach within Australia and boost sales. MediaCast was chosen for their client-centric approach and step-by-step guidance. The MediaCast team, led by Cavill, the Head of Delivery, crafted a succinct message for the book, created a timeline, and prepared the client for radio interviews. The campaign concluded with a detailed review of the outcomes, including coverage reach, audience breakdown, and key objectives. The collaboration resulted in increased book sales and reach.

Orange Sky, a nonprofit organization that provides free mobile laundry and shower services to people experiencing homelessness, engaged MediaCast to secure national media coverage for their fundraising initiative, The Sudsy Challenge. MediaCast was chosen for their impressive proposal and cultural fit. The scope of the project included campaign planning, media outreach, and management of campaign launch media call, among other tasks. The collaboration with MediaCast increased the number of participants in The Sudsy Challenge, drove national exposure for Orange Sky, and activated community participation in the challenge.