Killian Branding

Killian Branding worked with a nonprofit organization advocating for union workers, specifically sheet metal workers, on a comprehensive advertising strategy. The firm managed strict timelines and all marketing needs including online and traditional advertising, social media marketing particularly on Facebook, Google AdWords, and print work. They also produced commercials for radio and TV. The project started in January 2019 and is ongoing, with the client having invested around $750,000 so far.

In 2014, a collision repair organization hired Killian Branding as they grew from a single location to multiple locations. The goal was to rebrand the organization with a name that reflected the organizational goals and missions, and would be applicable in all markets they enter. Killian developed the company name, brand book, marketing collateral, flyers, business cards, and even a cape for children. The team worked directly with Bob Killian, Zack Dessent, and Cat Novak.

The Natural Refrigeration Foundation, a nonprofit organization promoting natural refrigerants, hired Killian Branding to rebrand their organization after a legal name change. The project involved refreshing the logo, revising the mission and vision, creating brand standards, and enhancing visibility through social media advertising. Key deliverables included a revised mission, revised vision, new logo and graphics, new brand messaging, a complete brand standards manual, and a Google Ads campaign. The team, consisting of 2-5 employees, was chosen for their budget-friendly pricing, culture fit, value for cost, and clear proposal.