Killian Branding

Killian Branding was hired by a collision repair organization to help rebrand the company as it expanded from one to multiple locations. The goal was to develop a business name and branding strategy that reflected the company's mission and could be applied across different markets. The team from Killian developed the company name, brand book, marketing collateral, and even a cape for children. The client worked with Bob Killian, Zack Dessent, and Cat Novak from Killian Branding.

A nonprofit organization advocating for union workers hired Killian Branding to handle their marketing needs. The company needed a professional firm that could manage strict timelines and provide comprehensive marketing solutions. Killian Branding developed a plan that included internet advertising, traditional advertising like billboards and commercials, social media advertising, and Google AdWords. They also produced commercials for radio and TV, and did print work. The project manager was Zack, the Creative Director, and the client was also in touch with Bob, the CEO. The engagement started in January 2019 and is ongoing.

The Natural Refrigeration Foundation, a nonprofit organization dedicated to the natural refrigeration industry, hired Killian Branding to rebrand the organization after changing its name to better reflect its mission. The scope of work included updating the mission and vision, refreshing the logo, increasing visibility through social media advertising, and creating a brand standards manual. The client chose Killian Branding for their clear proposal, budget-friendly pricing, and cultural fit. The deliverables included a revised mission and vision, new logo and graphics, new brand messaging, a complete brand standards manual, and a Google Ads campaign. The client worked with 2-5 employees from Killian Branding.