Gohan Strategy

Gohan Strategy was engaged by NEO, a developer and operator of office buildings in the Philippines, to develop a branding strategy and revamp their logos following a company rebrand. Gohan was chosen for their professionalism and prompt response. The project began with discovery workshops, with Gohan taking the time to understand NEO's business, operations, and goals. This led to the creation of a comprehensive branding strategy, including stylescapes, logos, and social media templates. NEO worked directly with Gohan's co-founder and his team, and the results were deemed satisfactory.

In another project, Gohan Strategy partnered with a German startup reviving a 123-year-old watch brand. Gohan was hired to assist with brand design and marketing, with an initial focus on a successful Kickstarter campaign. The team conducted workshops to define brand values and strategy, and provided ongoing digital branding services. The startup's management worked closely with Gohan's founders, who personally managed the project with professionalism.

For Zenrooms, a leading hospitality technology company in Southeast Asia, Gohan Strategy was hired to realign their brand following a pivot from hotel management to technology. Gohan was selected for their understanding of Zenrooms' challenges and their thorough preparation. The process involved weekly meetings and multiple brand strategy sessions, resulting in the development of brand guidelines. Zenrooms' management worked with Gohan's founders, who facilitated the sessions and guided the brand realignment.