GKV

GKV worked with Soli Organic, an indoor organic grower of herbs and leafy greens, to create launch-to-market strategies for their first products. They developed creative concepts, including ad copy, taglines, and graphics primarily for digital advertising and social media. GKV's media team delivered high ROAS plans that met or exceeded Soli Organic's objectives. The campaigns were hyper-targeted based on the consumer and product distribution, focusing on specific organic shopper profiles in close proximity to the retailers where the products were sold. GKV also helped plan and execute consumer insights studies, and identify ideal insights and media partners to work with. The engagement started in January 2021 and continues to this day.

GKV was hired by a Women's Athletic Apparel Company to increase brand awareness, develop engaging creative, and devise a digital strategy. They developed an overall digital marketing strategy for the company's DTC business, designed captivating creative including digital video, online ads, print, email communications, customer reward programming, in-box material, and other executions. They also defined CRM and retention strategies, and executed social media and PR strategies and programs. The team size varied from 6 to 12 depending on initiatives. The company chose GKV for their high ratings, budget-friendly pricing, outstanding creative, and good value for cost.

For Fybe, an Electric Cooperative and an ISP, GKV was tasked with the rebranding of Roanoke Electric Cooperative and Roanoke Connect. The project included market research, employee interviews, creation of vision and mission statement, creation of brand that includes all components, brand inside training, communications, and strategy. The team from GKV consisted of 6-10 employees. Fybe chose GKV for their expertise in challenger brands.