Five, an Endava company

Five, an Endava company, was engaged by Artis, a mobile app that aids high school students in navigating the US college admissions process. The company was hired to enhance Artis's user acquisition strategy. Five successfully set up an online advertising campaign and channels to drive traffic to Artis's app on Google Play and the App Store. The main goal was to create a sales funnel leading to app installations, with a preliminary target of 10,000 unique installs. The collaboration began in June 2020 and is still ongoing, with a total investment of around $40,000-$50,000.

Sanofi, a large pharmaceutical company, hired Five for strategic consulting in launching a new app. The app provides real-time information about air pollution and allergens, allowing users to record their symptoms and identify allergy triggers. Initially, the project focused on growth hacking, but later expanded to include other areas. Five analyzed data from a pilot program run in the US, audited the app, and provided feedback on its design. The collaboration lasted from June 2020 to January 2021, with an investment of between $150,000-$250,000.

Five was hired by a college admissions app for its excellent user acquisition services across different social media channels, Google ads, and Apple search ads. The goal was to lower the cost per install below industry standards. Five managed the user acquisition campaign entirely, optimizing different channels by testing new campaigns and modifying or pausing existing ones. They also optimized the client's Apple Store and Google Play Store pages to attract more downloads. The team was composed of a growth analyst, designers, and editors.