Esper Inbound

Esper Inbound was engaged by a mental healthcare facility in California to handle their paid media and PPC campaigns for Google, Bing, and Facebook. The team was initially tasked with building landing pages, but the scope expanded to include PPC campaigns composed of hundreds of branded campaigns, competitor ads, and other unique ads. Esper Inbound helped develop the budget, images, and landing pages, ensuring that the ads were consistent with the company's existing brand and media kit. The partnership, which began in March 2016, continues to this day, with the company investing $3,000 monthly for Esper Inbound's services.

In another project, Esper Inbound took over the digital marketing strategy of TrophySmack, a company that designs and manufactures custom fantasy football trophies and related products. The agency was responsible for overseeing the company's Google PPC, Facebook, Instagram, Twitter, and Snapchat campaigns. They also built and optimized campaigns to work within the company's budget, reported back on analytics and results, and handled the design and creative aspects. The ongoing engagement, which started in August 2019, costs the company $4,000 per month.

Esper Inbound was also hired by a wireless charging technology company to form a comprehensive digital marketing strategy. The team set up Walmart paid advertising and marketing funnels, and also strategized around the company's Shark Tank appearance to capitalize on the expected increase in Google traffic. They provided full-service digital advertising, including the setup of Google Ads, Facebook advertising, and other platforms, as well as landing page design and setup, lead capture, and integration into the company's sales tools. Since the start of the engagement in March 2018, the company has invested about $200,000 in Esper Inbound's services.