EGO

EGO was hired by Toyota Argentina to design and develop their new website and other brand-related sites. The primary objectives were to enhance user experience, boost conversion rates, and incorporate the dealer network into the overall strategy while aligning the website aesthetics globally. EGO utilized a co-creation methodology for this project, involving a team of 7-8 people ranging from project leads, UX designers, UI designers, developers, and project managers. The project was successful, resulting in improved user interaction, better conversion, and a well-incorporated dealer network strategy.

A data analytics company, Plika, commissioned EGO to improve their website's user experience and add value to their B2B sales. The project involved the naming of a new product, the creation of a brand book, and the design and development of the website. EGO was chosen due to their strong reputation, and the project was conducted by a team of 2-5 employees. The end result was a well-designed website that significantly enhanced the user experience, providing greater value to both current and potential clients.

Siempre en Casa, a beverage subscription service, engaged EGO to enhance their user onboarding process. The goal was to effectively communicate the company's value proposition and facilitate habit creation among users. EGO was selected after interviewing five agencies, primarily due to their previous high-quality projects. The team comprised of four members, including a UX designer, UI designer, a project leader, and a senior creative leader. The project resulted in a highly improved onboarding process, effectively communicating the company's value proposition and promoting user habituation.