Directive

Directive was engaged by a video storage solution provider aiming to boost organic traffic and conversion rates on their newly redesigned website. The company's Director of Demand Generation appreciated Directive's consultative approach and their depth of expertise. Regular bi-weekly meetings were set up to review web traffic and discuss strategies for content and website optimization. The team at Directive, including an account manager, account strategist, and SEO expert, provided valuable insights that led to a 350% increase in conversions on one page within a month.

SmartScout, a product research software company, hired Directive for digital strategy consulting, specifically focusing on Go to Market and SEO. The founder of SmartScout chose Directive after finding their content informative and aligned with his company's needs. Weekly calls were scheduled with the CEO and executive assistant of Directive to monitor progress and set the company-wide marketing and SEO strategies.

The Senior Marketing Manager of a data classification SaaS company sought Directive's expertise to increase both organic and paid SEO, as well as to develop a web strategy. Directive was chosen based on their high ratings, cultural fit, and specialization in SaaS. A team of 2-5 employees from Directive was assigned to manage both paid and organic SEO efforts. They worked closely to develop a content and ad spend strategy aimed at increasing web conversions. Key deliverables included content idea development, blog content briefs, keyword research, campaign proposals, and biweekly team meetings.