Direct Online Marketing

Direct Online Marketing partnered with the Advanced Robotics Manufacturing Institute to raise awareness of their services through SEO and content marketing. The company helped to create blog posts and identify keywords to improve the institute's website indexing on Google. The team, consisting of a project manager, a senior digital marketing specialist, a senior client success manager, and other specialists, wrote articles about robotics careers and competitions. The partnership, which began in August 2020, was based on previous relationships and has been ongoing since then.

The company also partnered with a higher education institution to improve their organic search performance through an SEO project. The decision to work with Direct Online Marketing was based on competency, as assessed through interviews with both the company and its former clients. The team provided professional, effective, and results-focused services, which included evaluating and rewriting content, tracking key performance indicators, and creating reports. The client felt they had a full team supporting them every step of the way, with a project lead keeping them informed and on track and a technical lead helping them understand their results.

Direct Online Marketing was hired by a single-facility private mental healthcare rehab to assist with website management and SEO planning. The company was chosen for its innovative ideas and focus on 'in-the-weeds' SEO work. They created a plan for weekly metrics, including historical optimizations, schema mark-up, and manual backlink outreach. The plan was flexible and adjusted based on the website's needs and the client's requests. The client felt supported by a dedicated team, which included weekly meetings with Carla and Jordyn, regular consultations with Jonathan for higher-level SEO strategy, and regular contact with Justin, the president of Direct Online Marketing.