Captains of Industry
visit site- $25,000+
- 10 - 49 employees
- Boston, MA
Founded in 2002, Captains of Industry is a digital marketing agency whose name is a nod to their clients - upstarts, challenger brands, and people disrupting the status quo. Located in Boston, their team of 30 offers a variety of services including branding, video production, marketing strategy, graphic design, and content marketing.
Client Insights
Industry Expertise
25%
25%
20%
20%
10%
Client Size Distribution
Midmarket ($10M - $1B) 100%
Common Project Size
$200K-$999K 3 projects
Clients
- MIT
Highlights from Recent Projects
Captains of Industry was engaged by an energy consulting firm to establish their brand in the U.S market. The company, a branch of a larger European firm, needed a full-scale marketing operation and a successful go-to-market strategy. Captains of Industry provided strategic consulting, print and digital marketing, SEO, Google AdWord campaigns, and analytics. They also managed media relationships for the company. The collaboration resulted in the successful positioning of the company in the U.S market. The company continues to rely on Captains of Industry as they grow, and the relationship is ongoing. The company has invested between $300,000–$500,000 in the project so far.
A scientific medical journal hired Captains of Industry to help with the relaunch of their website. The project required a marketing campaign to communicate the changes on the site and to reinforce the journal's brand messaging and positioning. Captains of Industry conducted an initial discovery phase to understand the journal's brand, then created a marketing plan for both a pre-launch and launch campaign. They created landing pages, emails, banner ads, and videos, and also created a print display ad and a cover wrap for the publication. The journal has spent approximately $200,000 on the project so far, and the relationship is ongoing.
BlueWave, a solar energy company, engaged Captains of Industry when they transitioned from an early-phase development company to a solar plant owner/operator and financing organization. Captains of Industry helped BlueWave put together their mission and vision, and generate a three-year marketing strategy. They built a website for the company, set up a self-service portal for users, and helped with style guides, logos, and taglines. The project cost was about $200,000 and the relationship lasted from July 2015 to June 2016.