Captains of Industry
visit site- $25,000+
- 10 - 49 employees
- Boston, MA
Founded in 2002, Captains of Industry is a digital marketing agency whose name is a nod to their clients - upstarts, challenger brands, and people disrupting the status quo. Located in Boston, their team of 30 offers a variety of services including branding, video production, marketing strategy, graphic design, and content marketing.
Client Insights
Industry Expertise
25%
25%
20%
20%
10%
Client Size Distribution
Midmarket ($10M - $1B) 100%
Common Project Size
$200K-$999K 3 projects
Clients
- MIT
Highlights from Recent Projects
Captains of Industry partnered with BlueWave, a solar energy company, to facilitate a transition from a development company into a solar plant owner/operator. This involved the creation of a three-year marketing strategy and the construction of a website to showcase the company's products and services. The $200,000 project spanned from July 2015 to June 2016. The website featured a self-service portal for users to sign up for products quickly and efficiently. The team also assisted with the development of style guides, logos, a tagline, and overall branding.
The company also worked with an energy consulting firm to build a U.S. brand presence. The aim was to create a full-scale marketing operation, a successful go-to-market strategy, and a defined proposition for clients. Captains of Industry provided strategic consulting, print and digital marketing, SEO, Google AdWord campaigns, analytics, and media relationship management. The project cost between $300,000 and $500,000 and started in July 2017, with the relationship still ongoing.
Captains of Industry was also hired by a scientific medical journal for a marketing campaign aligning with a website relaunch. The campaign aimed to improve usability and design based on customer feedback and to reinforce brand messaging around technical innovation. The company created a pre-launch and launch marketing plan featuring landing pages, emails, banner ads, and two videos. The project, which started in June 2017 and is ongoing, has cost approximately $200,000.