Butchershop® Global

Butchershop® Global was hired by TAE Technologies to develop a comprehensive brand to support the company's mission. The company needed a branding platform that could effectively communicate the importance and urgency of their fusion energy and power solutions. The vendor, referred by a previous agency, collaborated closely with TAE technologies to understand their audiences and their attitudes towards the market. The team's composition included the CEO, copywriters, designers, and project managers who all contributed to the development of a compelling and believable communication and branding platform.

In a separate project, Butchershop® Global was engaged by Okta, a technology company, to create a compelling narrative and brand for a newly created product. The company wanted their product to seem bigger and capture its actual depth. Butchershop® Global began by exploring Okta's positioning, mission, vision, and promise to customers. This exploration was brought to life through a new logo, brand guidelines, and overall look and feel. The vendor also designed and developed a new website for Okta using Drupal. Over the years, the team which included the Global CEO, Global COO & Associate Partner, product manager, creative directors, and technology team, has become an extended part of Okta's team. They have worked on brand refreshments, advertising campaigns, and even Okta's annual customer conference.