BoostRoas

BoostRoas successfully completed an SEO and PPC project for Jebinde.com, Turkey's largest white goods store. The company had no historical data, hence two distinct strategies were developed; one to create brand awareness and compete with industry rivals, the other to leverage their pricing advantage for a sales-oriented approach. They also executed traffic campaigns to increase website traffic and developed a category-based strategy to highlight competitive areas. In addition, they addressed SEO issues such as headers, titles, descriptions, sitemap, and robots.txt. The result was a significant boost in brand awareness and website traffic.

In a project with Arıkan Saat A.Ş., a wholesale and retail watch manufacturing company, BoostRoas was tasked with increasing brand awareness and retaining loyal customers. They focused on branding-based campaigns and new product launches, leveraging social media and YouTube for promotional purposes. They also collaborated with celebrities to further enhance the brand image. The result was a noticeable increase in brand awareness and customer retention, demonstrating the effectiveness of their digital marketing strategies.

For Kolay İK, a company offering HR software solutions, BoostRoas was hired to improve PPC operations, enhance SEO ranking, and increase organic traffic. The project involved a thorough review of the client's analytics during a site transition to ensure smooth operation and uninterrupted conversion tracking. The PPC team implemented impactful actions to optimize the ads and created a tailored media plan. Simultaneously, the SEO team developed solutions to prevent potential Google indexing issues and provided content updates for priority keywords. The result was a significant improvement in PPC operations, SEO ranking, and organic traffic.