Berkeley Communications Group

Berkeley Communications Group provided PR services for BenQ UK, a global display technology brand. The primary goal was to increase brand awareness and recognition, support B2B and B2C sales, promote the brand's heritage, and build positive relationships with key media. Berkeley Communications served as the primary contact for all media relations and press office inquiries, secured media reviews in top-tier publications, created and distributed press releases, provided general PR advice, and even offered crisis communications when needed. They also created B2B thought leadership content and case studies. They were praised for their flexibility and adaptability to the rapidly changing focus of the business.

Berkeley Communications Group was hired by an IT services company to raise their profile among customers and stakeholders. The company, which was expanding into the UK and US markets, needed to increase corporate and brand awareness. Berkeley Communications helped identify the most impactful publications and unique selling points of the company. They developed a content and editorial plan, wrote articles about the company's story and AI offer, created press releases, and secured interview opportunities for the CEO. The team was praised for their response to the tender, which outperformed all other agencies.

Berkeley Communications Group provided PR and press release writing services for a software company. They conducted regular PR activities across multiple sectors, created monthly press releases, interviewed subject matter experts, and pitched stories to relevant magazines and publications. The team was also prepared to handle media inquiries and craft responses to any issues with the company's solutions. Berkeley Communications was chosen for their deep understanding of complex technologies, including AI and future automation development. The partnership is ongoing, and the team continues to demonstrate their expertise in technology.