AppVare

AppVare was contracted by Grabster.ae, an online shopping platform, to develop their eCommerce platform and associated application. Grabster.ae, which offers a variety of products from suppliers in the UAE, Europe, and Sri Lanka, sought to provide an accessible online shopping experience for all. The specific objectives of the project included eCommerce platform setup, web infrastructure development, and app development. AppVare was selected for the project due to their proximity, cost-effectiveness, and positive customer insights.

AppVare assigned one team member to the project, who was responsible for a range of tasks. These included setting up and configuring the store, managing products, customizing the theme, integrating third-party tools, optimizing security and performance, providing ongoing maintenance and support, setting up reporting and analytics, and testing and launching the store. This comprehensive approach ensured that the online store was fully functional, user-friendly, and secure.

The project was a success, with AppVare effectively delivering on all key aspects. The store setup and configuration included the installation and configuration of the WooCommerce plugin, setting up payment gateways, shipping methods, and tax rules, and customizing the store's layout and design. Product management was also optimized, with the uploading and configuration of product listings, including categories, variations, pricing, and stock levels. The theme was customized to ensure mobile responsiveness and cross-browser compatibility, and the checkout process was tailored to improve user experience.

In addition to these, AppVare ensured the integration of third-party tools such as CRM, ERP, inventory management, and marketing automation tools. They also synced the platform with social media platforms, analytics, and email marketing services. Security and performance were optimized through the implementation of SSL certificates and security protocols and optimization of page load times, caching, and database management. Ongoing maintenance and support were provided, including regular updates of WooCommerce, themes, and plugins, troubleshooting, bug fixing, and performance tuning.

Finally, AppVare set up detailed sales and customer reports and integrated with Google Analytics or other tracking tools to monitor performance. The entire purchase process was thoroughly tested, from product selection to checkout, ensuring smooth functionality on different devices and browsers. The store was then launched and monitored for any post-launch issues. The comprehensive and effective execution of this project by AppVare greatly contributed to the success of Grabster.ae's online platform.