Agile Research

Agile Research was hired by a healthcare provider to conduct usability testing for a new service site and sign-up process. The goal was to improve the site's performance and demonstrate user involvement in service development. Agile Research identified usability issues through user testing interviews and focus groups, leading to improvements in the sign-up journey. The team was comprised of a project manager, user researcher, and an account manager. The healthcare provider was pleased with Agile's quick turnaround, value for money, and useful results.

A SaaS company enlisted the services of Agile Research for market research in preparation for a new product launch. The vendor was chosen based on the founder's reputation and the quality of their work. The project involved creating a 'Persona', selecting individuals that matched this Persona, and conducting in-depth interviews. The results were summarized and presented along with complete video interviews. The team included three members from the SaaS company and one member from Agile Research. The SaaS company expressed respect for Agile Research's team and their work.

Agile Research was chosen by Esstech LLP to conduct focus group interviews with charity shop workers for their click-and-collect service, 'RealRack'. Their objective was to understand the daily operations of charity shops and the role of digital in the industry. Agile Research was selected based on a recommendation from the University of Essex and their competitive quotation. Despite challenges due to the COVID-19 crisis, Agile Research efficiently recruited participants and conducted individual interviews. The team included a recruiter and interviewer. Esstech LLP was impressed with Agile's ability to understand their needs, devise a direct recruitment strategy, and conduct insightful interviews.