What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of May 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured provider
- Lead Gen Dept.
  (16 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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14701

AJAZ STUDIO - Expert Digital Marketing Agency

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Mumbai, India
AJAZ STUDIO - Expert Digital Marketing Agency is a branding agency launched in 2019. They are located in Mumbai, India and have a small team. Their services include branding, digital strategy, social media marketing, content marketing, and more.
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14702

Deeg Consulting LLC

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Atlanta, GA
Advertising company Deeg Consulting LLC is headquartered in Atlanta, Georgia. The small firm was established in 2013. Their services include advertising, marketing strategy, web design, market research, and more.
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14703

SuperSite

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Lahore, Pakistan
SuperSite is a digital strategy company. Launched in 2019, the agency is headquartered in Lahore, Pakistan. The small team focuses on digital strategy, social media marketing, content marketing, email marketing, and more.
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14704

Grow Digital

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Mississauga, Canada
Grow Digital is a Mississauga, Canada-based content marketing company. They provide content marketing, branding, marketing strategy, media planning & buying, and more and were founded in 2020.
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14705

iLeads

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- London, United Kingdom
Founded in 2024, iLeads is a pay per click agency. The small team offers pay per click, email marketing, sms marketing, and demand generation marketing. The agency is located in London, United Kingdom.
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14706

Smart Systems Technology

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Greensburg, PA
Smart Systems Technology is a demand generation marketing company. Established in 1998, the company is in Greensburg, Pennsylvania. The small team specializes in demand generation marketing, sales outsourcing, email marketing, other digital marketing, and more.
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14707

Outria

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Kaunas, Lithuania
Conversion optimization company Outria is located in Kaunas, Lithuania. The small team specializes in conversion optimization, pay per click, account-based marketing, email marketing, and more. The company was founded in 2020.
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14708

TDIT GROUP

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Gurugram, India
Tditgroup is a custom software development company. Founded in 2023, the team offers custom software development, web development, e-commerce development, robotics process automation, and more. Their small company is located in Gurugram, India.
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14709

Prospect IT Solutions INC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Chester Springs, PA
Prospect IT Solutions INC is a small social media marketing firm in Chester Springs, Pennsylvania. The team specializes in social media marketing, content marketing, email marketing, search engine optimization, and more.
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14710

IT Web Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Brampton, Canada
Founded in 2019, IT Web Solutions is a small branding company headquartered in Brampton, Canada. Their services include branding, social media marketing, email marketing, search engine optimization, and more.
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14711

9 Kush Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Prayagraj, India
9 Kush Group, a social media marketing company, was founded in 2016. Headquartered in Prayagraj, India, their small team provides social media marketing, content marketing, email marketing, search engine optimization, and more.
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14712

Orcanically

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Pretoria, South Africa
Founded in 2022, Orcanically is a small SEO services firm headquartered in Pretoria, South Africa. Their services include search engine optimization, pay per click, social media marketing, content marketing, and more.
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14713

MatterVision

(0 Reviews)

Not yet reviewed.
- $10,000+
- 2 - 9 employees
- New York, NY
Video marketing company MatterVision was founded in 2024. They are headquartered in New York, New York and have a small team. Their services include video marketing, branding, video production, generative ai, and more.
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14714

JarvisStMarketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Toronto, Canada
Founded in 2024, JarvisStMarketing is a video marketing company. They are based in Toronto, Canada and have a small team. The company focuses on video marketing, social media marketing, search engine optimization, and email marketing.
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14715

Earagon Digital

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Kuala Lumpur, Malaysia
Earagon Digital is a website development firm established in 2022. In Kuala Lumpur, Malaysia, their small team specializes in web development, media planning & buying, social media marketing, email marketing, and more.
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14716

Advantage Marketing Consulting Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Westfield, NJ
Marketing strategy company Advantage Marketing Consulting Services is headquartered in Westfield, New Jersey. The small team provides marketing strategy, search engine optimization, fractional cfo services, branding, and more and was launched in 1996.

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14717

Good Wolf Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Utica, MI
Branding firm Good Wolf Marketing is located in Utica, Michigan. The small firm was established in 2022. Their team offers branding, social media marketing, content marketing, email marketing, and more.

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14718

POUNCE Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Leesburg, VA
POUNCE Solutions is a branding agency. Founded in 2020, the team focuses on branding, marketing strategy, social media marketing, sms marketing, and more. Their small firm is Leesburg, Virginia-based.
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14719

Oceanfront Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Burnaby, Canada
Oceanfront Agency is a Burnaby, Canada-based SEO company. The small firm was launched in 2024. Their services include search engine optimization, branding, marketing strategy, digital strategy, and more.
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14720

The Connection Shop

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Kansas City, MO
The Connection Shop, a branding agency, was established in 2011. In Kansas City, Missouri, their small team specializes in branding, content marketing, content writing services, fractional cmo services, and more.
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14721

Ethereal Innovations, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Atlanta, GA
Ethereal Innovations, Inc. Is a public relations agency located in Atlanta, Georgia. The small agency was founded in 2008. Their team specializes in public relations, marketing strategy, social media marketing, email marketing, and more.
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14722

Lebowski Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Madrid, Spain
Headquartered in Madrid, Spain, Lebowski Agency is an AI firm. They focus on Artificial Intelligence, marketing strategy, social media marketing, email marketing, and more and were launched in 2024.
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14723

Surge Analytics

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Denver, CO
Surge Analytics is a SEO services firm. They provide search engine optimization, email marketing, pay per click, and web development and were launched in 2023. Their small team is Denver, Colorado-based.
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14724

Webo Climb

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Dakan Kotra, India
Webo Climb is a social media marketing company founded in 2023. They are in Dakan Kotra, India and have a small team. Their services include social media marketing, search engine optimization, advertising, email marketing, and more.
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14725

INNOVA ONLINE™

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Salzburg, Austria
SEO company INNOVA ONLINE™ was founded in 2019. The small team focuses on search engine optimization, web development, digital strategy, social media marketing, and more. The company is headquartered in Salzburg, Austria.
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14726

VOELX AGENCY

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Cairo, Egypt
VOELX AGENCY is a branding company. They are headquartered in Cairo, Egypt and have a small team that provides branding, digital strategy, social media marketing, content marketing, and more. The firm was established in 2021.
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14727

The Branded Collective

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Coral Gables, FL
The Branded Collective is a branding agency. They are based in Coral Gables, Florida and have a small team. Their team focuses on branding, social media marketing, pay per click, email marketing, and more.
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14728

Coffee & Brands

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Portland, OR
Coffee & Brands, a small branding agency, is headquartered in Portland, Oregon. Established in 2023, the team specializes in branding, public relations, event marketing, social media marketing, and more.
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14729

Digital Ninja 9

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Miami, FL
Digital Ninja 9 is a Miami, Florida-based SEO company. Established in 1996, the small team provides search engine optimization, pay per click, CRM consulting and SI, fractional cmo services, and more.
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14730

Social Vibe Marketing, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Smithtown, NY
Social Vibe Marketing, Inc. Is a Smithtown, New York-based advertising company. The small company was established in 2015. Their team specializes in advertising, branding, social media marketing, content marketing, and more.
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